Kristy Leong is a seasoned analytical marketing leader with nearly two decades of experience in growing businesses, acquiring customers, and delivering operational excellence. A full-stack marketer, she specializes in mid to lower funnel marketing, with a keen focus on profitable customer acquisition. Operating like a Swiss Army knife, her skills encompass the full spectrum of marketing disciplines, from branding and acquisition strategy to performance marketing, analytics, and tracking.

In addition to marketing, she is a skilled business operator adept at optimizing processes, driving efficiency, and ensuring seamless operations within organizations. She has seven years of experience in the venture capital industry, with two of them incubating a luxury Direct to Consumer (DTC) company, managing every aspect from operations and financial modeling to marketing and customer service.

Kristy is passionate about working with mission-driven startups committed to making a positive impact on society and our planet.